About Loaded Sound
Built on Experience. Driven by Passion.
WHO WE ARE
Experienced Professionals.
Musicians at Heart.
At Loaded Sound, we're more than audiovisual technicians. We're musicians, engineers, designers, and production specialists who understand what it takes to create exceptional experiences. With years of hands-on experience in live sound, production, and AV design, we anticipate challenges, solve problems before they happen, and deliver technology that performs exactly as it should.
Taylor Williams - Owner & Chief Financial Officer (CFO)
Provides strategic leadership and financial oversight for the company. Responsible for managing the company's financial health, ensuring timely payment of obligations, overseeing business strategy, and supporting concert productions and audiovisual (AV) events to ensure operational success.
Ryan Hegefeld – Director of Operations
Oversees daily business operations and is responsible for managing project execution, scheduled installations, customer relationships, and event operations. Ensures projects are completed efficiently while maintaining a high standard of service and client satisfaction.
Lacy Jenkins – Administrative & Bookkeeping Manager
Manages the company's financial records, including accounts receivable, expense tracking, payroll processing for employees and contractors, and bookkeeping. Also supports year-end financial reporting and tax preparation to ensure accurate and compliant financial management.
Jacob Green – Business Development & Warehouse Operations Manager
Oversees warehouse operations, inventory organization, and logistical support for equipment rentals, AV services, and installation projects. In addition to operational responsibilities, Jacob leads business development efforts by cultivating relationships with prospective clients and identifying new opportunities to drive the company's continued growth.
OUR MISSION
Creating Experiences That Perform as Beautifully as They Feel.
Our mission is to deliver professional audiovisual solutions that inspire confidence, connect people, and elevate every experience.
Whether it's a live production or a permanent installation, we believe technology should feel seamless, dependable, and effortless for the people using it. Every speaker, display, lighting fixture, and control system should work together to support your goals—not distract from them.
From the first conversation to the final walkthrough, we focus on thoughtful planning, honest communication, and precise execution so our clients can stay focused on what matters most.
WHAT WE DO
Two Areas of Expertise. One Trusted Team.
Event Production
We provide professional production support for:
Corporate Events
Concerts & Live Entertainment
Community Festivals
Nonprofit Events
Educational Events
Hybrid & Virtual Events
Our services include staging, lighting, LED video walls, photography, videography, and technical production that ensures every event runs smoothly from start to finish.
Commercial AV Installation
We design and install permanent AV systems for:
Businesses
Churches
Schools
Hotels
Convention Centers
Sports Venues
Government Facilities
Healthcare Organizations
Entertainment Venues
Retail Spaces
Luxury Homes
Every installation is customized to meet the unique needs of the facility, the people using it, and the goals of the organization.
WHY CLIENTS CHOOSE LOADED SOUND
We understand that every project is an investment.
Whether you're planning a one-day event or installing technology that will serve your organization for the next decade, you deserve a partner who values reliability, communication, and quality workmanship.
Our clients choose Loaded Sound because we provide:
Customized solutions instead of one-size-fits-all systems
Experienced professionals with real-world production knowledge
Dependable equipment and thoughtful system design
Clear communication throughout every phase of the project
Ongoing support after installation or event completion
We're committed to building long-term relationships—not simply completing projects.
SERVING CENTRAL TEXAS
Proudly Serving Waco and Beyond
Loaded Sound is based in Waco, Texas, and proudly serves clients throughout Central Texas, including Austin, Temple, Killeen, Harker Heights, College Station, Stephenville, Dallas, and surrounding communities. Whether you're planning a live event, upgrading an existing facility, or designing a brand-new audiovisual system, our team is ready to help bring your vision to life.
Let's Build Something Great Together
Whether you need professional event production or a customized AV installation, Loaded Sound is ready to help you create an experience that's reliable, engaging, and built to last.
Ready to get started? Contact our team today to discuss your project.